80
BLUE LABEL INTEGRATED ANNUAL REPORT 2015
SOCIAL PRACTICES
CONTINUED
ENTERPRISE DEVELOPMENT
TPC continues to provide financial assistance and
strategic support to ZOK, which aims to empower
budding entrepreneurs from previously
disadvantaged communities, by equipping them
with a fully functional shipping container equipped
as a retail solution provider.
Parkrun SA is a 50% black-owned business. The
Group maintains its support for Parkrun SA, assisting
both strategically and operationally. It has the
objective of setting up venues throughout South
Africa where all people, irrespective of race, gender,
age, income bracket or fitness level, may come
together once a week to run a 5km time trial, free
of charge. Parkrun SA was established in 2011 in a
venture between Bruce Fordyce and Blue Label, in
addition to which Discovery Vitality and adidas are
current major sponsors.
The Group was instrumental in establishing
Marvellous Car Wash, a 100% black-owned entity,
providing car valet and staff shuttle bus services at
its head office. It recently expanded by securing the
contract to wash cars at a neighbouring building to
75 Grayston Drive.
PREFERENTIAL PROCUREMENT
The Group continues to source goods and services
from B-BBEE compliant suppliers, in terms of the
B-BBEE Act.
SOCIO-ECONOMIC DEVELOPMENT
The Group continues to focus on youth, education
and HIV prevention programmes, and where
possible, on projects where staff are actively
involved. To this end the Group contributed
R5.3 million (2014: R5.1 million).
This year saw the completion of the Group’s flagship
SED initiative, the Boys & Girls Clubs of South Africa
(BGCSA) club house in Protea Glen. The club house
was built using the environmentally friendly plastic
bottle technology for its walling infrastructure. The
700m
2
facility was completed in July 2015 and
accommodates up to 400 children drawn from
the surrounding community.
A number of Group SED beneficiaries are also
collaborating in the project. Women and Men
against Child Abuse provide a social worker, and
Afrika Tikkun is planning to introduce its “Work
Readiness Programme” among school leavers.
The club offers aftercare facilities to children of
school going age where they are offered a meal,
provided with supervision of academic activities, and
exposed to various sports, such as basketball and
netball, and other extramural activities in a safe
and caring environment.




