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BLUE LABEL

INTEGRATED ANNUAL REPORT 2017

/

26

Financial Director’s report

Financial review

Although Blue Label Mexico (BLM)

incurred losses, its losses continued

to decline, with the Group’s share

thereof reducing by 42%, from

R63 million to R37 million.

The continuous shift in consumer

buying patterns from traditional

purchasing of airtime to that of

“PINless top-ups” resulted in limited

growth in Group revenue. Only the

gross profit earned thereon is

accounted for in Group revenue

as opposed to the gross amount

generated from transactions of this

nature. On imputing such amounts,

the effective growth would have

equated to 7%.

“Group earnings continued to increase organically primarily

attributable to South Africa Distribution increasing its contribution

to Group core headline earnings by 19%.”

A

strong

underlying

performance