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NOTES TO THE GROUP ANNUAL FINANCIAL STATEMENTS

CONTINUED

For the year ended 31 May 2015

115

BLUE LABEL INTEGRATED ANNUAL REPORT 2015

1.

SIGNIFICANT ACCOUNTING POLICIES continued

Revenue recognition continued

The main categories of revenue and the bases of recognition are as follows:

(a)

Prepaid and postpaid SIM cards

Revenue is recognised when the significant risks and rewards of ownership are transferred to the

customer, and when the entity no longer retains continuing managerial involvement to the degree

usually associated with ownership.

Activation bonuses received from the networks are recognised when the SIM card is activated on the

relevant cellular network. Ongoing revenue and other incentives are recognised once certain criteria

have been met. The point of activation is determined by the relevant cellular networks. For this

category of revenue the Group acts as a principal.

(b)

Sales of prepaid airtime

Sales of prepaid airtime are recognised when the Group sells the airtime to the customer. Sales are

recorded based on the price specified in the sales contracts, net of discounts at the time of sale. The

Group accounts for the sale of prepaid airtime based on the substance of the arrangement. Where

the Group acts in its capacity as principal for the sale of airtime (for instance where the Group bears

inventory risk), revenue is recognised as the fair value of the consideration receivable net of discounts

and taxes. Revenue is recognised at the point at which risks and rewards are transferred to the

customer and the Group retains neither continuing managerial involvement to the degree usually

associated with ownership nor effective control over the prepaid airtime.

Where the Group is acting in its capacity as an agent in the sale of prepaid airtime (for instance where

the Group does not bear any inventory risk), the amount of revenue recorded is the fair value of

commission received or receivable.

(c)

Sales of postpaid airtime

Sales of postpaid airtime are recognised on airtime contracted to be delivered to customers for a

period of time and billed on a monthly basis in arrears. Revenue is recognised when the significant

risks and rewards of ownership are transferred to the customer, and when the entity no longer retains

continuing managerial involvement to the degree usually associated with ownership.

Where the Group acts in its capacity as principal for the sale of postpaid airtime, revenue is recognised

as the fair value of the consideration receivable net of discounts. Where the Group is acting in its

capacity as an agent in the sale of postpaid airtime, revenue is recorded upfront as the fair value of

commission received or receivable.

(d)

Sales of handsets, tablets and other devices

Revenue is recognised at the point at which risks and rewards are transferred to the customer and

the Group retains neither continuing managerial involvement to the degree usually associated with

ownership nor effective control over the handsets. For this category of revenue the Group acts as a

principal.

(e)

Sales of services

Sales of services are recognised in the accounting period in which the services are rendered, by

reference to completion of the specific transaction assessed on the basis of the actual service provided

as a proportion of the total services to be provided. These services include location-based services,

SMS transaction services, media, call centre and data transaction revenue, and technology revenue.

For this category of revenue the Group acts as a principal.