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BLUE LABEL INTEGRATED ANNUAL REPORT 2016

8

Key facts

Founded by

Mark Levy

and

Brett Levy

in

2001

Headquarters

Sandton,

Johannesburg,

with offices

throughout

South Africa

2007

Listed on JSE

as BLU

2010

Maiden dividend

paid and has

continued on an

annual basis

since then

Main

categories of

products

and services

Airtime, starter packs

and data, electricity and

water, ticketing, financial

and value-added

services

Free float

at about

57%, with

diverse

institutional

shareholder

base

Acquisition of RMCS

in 2014, subsequently

rebranded as Blue Label

Connect, in a forward

integration arrangement

with the Edcon Group

of retail outlets

2016

Blue Label announces

finalised terms for its

proposed participation in

the recapitalisation of

Cell C, by subscribing

for a 45% shareholding

in Cell C

2015

TicketPro

secures sponsorship,

naming rights and

access management

for the TicketPro

Dome